Journalism you can really sink your gums into.

What you'll love

  • Baby reading magazine crinkle

    Content

    Criticism and commentary that pairs perfectly with a sippy cup and those loose Cheerios on the rug.

  • Crinkle

    Our extra-crinkly EN71 and CPSIA-compliant film is sandwiched between soft batting and custom printed cotton for optimal attention-keeping.

  • Hand molded bendy green candlestick with ceramic holder

    Craft

    We design and sew every crinkle book from custom-printed fabric in our Gualala, CA studio.

About Us

Pretend Bookshop is a creative project from California-based designer and mom Kasia Wisniewski. Inspired by and a love letter to the wild imaginations and silly antics of her three little kids, Pretend Bookshop develops products for kids and their families.